If you're dipping your toes into the world of hiring a Pinterest manager, there are a lot of questions that should be asked but often get overlooked in the excitement of outsourcing what some would consider a tedious scheduling task. The problem is that it leaves your manager in the odious position of having to return to you later to clarify a few things. So without further adieu, here are four things your Pinterest manager wishes they could tell you.
#1. No, I will not lower my price. My prices are a reflection not only of the work you see but of the hours of education, research, and value I bring to the table. I work diligently to make sure your pins are created beautifully, but I also work to find out about your competitors, keywords that will help your reach, follow metrics, learn about strategies, and spend time thinking about your account and how I can improve its success on a regular basis. If you enquire about lowering my prices for the same amount of work, it's insulting. If you would like to discuss a smaller package more suited to your budget, then I am agreeable to this.
#2. If we've signed a contract or had a verbal agreement in place about the scope of the work to be provided, piling more on top of that will mean my price will go up. You wouldn't expect to get more for less at the shopping market, and you shouldn't expect that from a service provider's time and efforts.
#3. Please, if you've hired me to be a full-time Pinterest manager, let me do my work. That means, once I have gathered all the necessary files and information from you, I will curate your account from top to bottom. What I don't want is someone adding pins (this will result in a messed up pin strategy), or changing the ads we've set up daily (they need to run for awhile for Pinterest to know what's what), or being told that I should try another manager's strategy. (We all have our own strategies depending on the niche, and it needs time to work-and unless you know exactly step-by-step what the other manager is doing, it is going to be a disaster.) Further micro-management is often a breach of your contract, so we would like to avoid that mess altogether and foster a good working relationship with you, our client.
#4. We want you to know that despite our best efforts, sometimes the content is what is lacking. Maybe it's not SEO optimized, engaging, or consistent enough to garner the traffic you seek. It means that without some tweaking on your end, it's not going to see the success you want. (Yes, we should all tell you this before we sign the contract- believe me, I do. I have turned clients away who may be gung ho to get started but aren't really ready. Stay tuned for my soon to come freebie, "Website Building Basics Checklist."
Remember you're Pinterest manager was hired by you to do a provide a service. There should be a solid contract in place to aid you when you are uncertain. If you still have questions that's certainly ok but keeping these four main issues in mind will no doubt help you keep your long term working relationship in better repair.
Pinterest managers are by nature life long learners who want to see your business grow and succeed. So those questions about successful strategy are forefront of their mind too. They should be open to discussing your concerns and willing to listen to your goals in a professional manner. Building a long term relationship with a quality Pinterest manager will have a huge benefit to your business in that they will have gotten to know your account inside and out. They will be familiar with the terminology, keywords, and competitors in your niche. They bring their knowledge to the table to increase your chances of success on Pinterest!
If you're ready to hire a manager but not sure where to start be sure to see the post "How To Grow Your Business: 6 Ways To Judge A Social Media Manager's Effectiveness Before Signing."