If you’re like most people, you probably have a love-hate relationship with Pinterest. On one hand, it’s an amazing platform with billions of ideas to help inspire your next project. On the other hand, it can be a total time suck if you don’t know how to use it efficiently to grow your business.
If you find yourself short on time but still wanting to get some pins up, here are 5 ways to do it quickly so you can get back to what you were doing.
For more great pinning tips be sure to read: 5 Amazing Pinterest Tips to Up Your Website Traffic.
Low on time but still need to schedule pins?
There are a few things you can do to make the process of pinning quick, easy, and relatively painless. Even I, as a full-time Pinterest manager, don't always have time to focus solely on my own account. In fact, if you looked at it, you would wonder why I am doing this as a business since it's so low on impressions, etc.
The truth is, making beautiful pins for other people like yourself and scheduling them does take a large time investment. It takes research to find proper keywords and quality images for the pins.
Learn how to add a great CTA to the pin and to the keyword description. The list goes on, and every day I am pinning literally hundreds of pins. So does it make sense to make every pin a fresh pin? No, that would entail an incredible length of time investment.
So how are we going to speed up the process when your day isn't going your way and you're being pulled in all directions? We know consistency on Pinterest is key to growth, so letting it slide—well, just look at my Pinterest page. It's not really an option if you want to grow.
I am sharing here five simple hacks, if you will, to speed the day along.
Need to schedule pins in a hurry? Tailwind.
If you're looking for a quick and easy way to schedule pins, look no further than Tailwind! With this app, you can set up your pins in advance and have them automatically posted at the best times for engagement. Simply create a pinning schedule and let Tailwind do the rest!
That said, you do have to pay for it. I often add it in as part of the overall management package when the other party doesn't want to deal with another bill. Why? because it's invaluable as a scheduling tool.
Yes, you will hear other managers say it's not necessary. Truthfully, it is if you want to speed things up. If you want to stay on top of where you pinned without repinning to the same boards over and over again. If you want to spread your pin images around inside the TW communities.
And yes, some people say TW communities aren't effective anymore. Truth? The truth is, I feel every little method that can or maybe will improve your growth is a step in the right direction. So adding to TW communities and monitoring them for success over time is actually still a good way to help with growth.
That said, TW has a NEWer feature. Under "Pin Insights," you can reschedule a pin. What does that mean? It means if you actually browse with the search box for a keyword in your pin, ex: "Christmas," it will pull up Christmas related content. You can then click the "reschedule" button on any of the pins. I like to reschedule high performing pins or new content.
You can then use the ghostwriting tool, which is new, to create new keyword descriptions quickly and easily. This is such an innovative tool. Does it work? Heck yes, it does! But make sure to read those descriptions thoroughly and add in more keywords as needed.