You’ve probably heard a lot about Pinterest lately. The visual social media platform has been growing steadily over the past few years, and now has more than 400 million monthly users. That’s a lot of people who could potentially see your small business’s pins!
If you’re not already using Pinterest to promote your business, you might be wondering how to get started. This quick start guide will give you all the information you need to create a Pinterest account and start using it to market your small business.
What is Pinterest?
Pinterest is a visual search engine that allows users to share and discover new interests by posting and viewing images and videos. Pinterest is also a powerful marketing tool for your small business. You can use Pinterest to get inspired, plan your next event, or find the perfect gift.
How to Sign Up for a Business Account.
If you're a small business owner, you may be wondering how to get started with Pinterest. The good news is that it's easy to sign up for a free business account and get started promoting your products or services on this popular social media platform.
To sign up for a business account, simply go to the Pinterest website and click on the "Business" tab. Then, enter your business information, including your name, website, and a brief description of your business. Once you've completed these steps, you'll be ready to start creating pins and boards for your business.
What to Pin on Your Business Account?
As a small business, you have a lot to offer on Pinterest. But what should you be pinning on your business account? Here are some ideas to get you started:
1. Your products or services: Showcase your products and services in action. Use high-quality images and videos to give potential customers a sense of what you have to offer.
2. Your team: Introduce the people behind your small business. Share photos and bios of your team members so that customers can put a face to the name.
3. Your story: Share the story of your small business. Why did you start it? What are your core values? What sets you apart from the competition? Customers want to know that they’re supporting a business with a purpose.
4. Your process: Take customers behind the scenes of your business. Show them how you make your products or deliver your services. They’ll appreciate getting a behind-the-scenes look at what goes into their purchase.
5. Your happy customers: